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Making A Viral Video

You often hear that making a viral video is pure luck, but that's just not true. Most of the videos that do go viral online were created with that goal in mind. The creators have to work quickly to push the video and get as many views as possible. By following the proper steps and using the right tools, you can get your video to go viral too.

The content of your video obviously plays a major role in getting it to go viral. It has to be entertaining and something out of the ordinary- either laugh-out-loud funny, or something that will make viewers say "wow!" The video quality doesn't necessarily have to be great as long as the content makes people want to share it with their friends. Ideally, you want your video listed on YouTube's "Most Viewed" page, as that will make your views grow quickly.

Your video should only be less than a minute long. Longer than that is okay, but shorter will get you more views. It should also have a great title, something that will grab the interest of someone searching for an entertaining clip to watch from the start. Sometimes, it's advisable to give misleading titles to attract viewers. Make sure you include tags with your videos that will make them easily searchable. It is imperative that you make the video embeddable so that people can repost it and get you more exposure.

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Once your video is uploaded, you'll need to get moving. Start with email, sending it to as many contacts as possible and requesting that they forward it on. Next, move on to your social networking accounts; post it on friend's pages, group pages, and community pages, giving it as much exposure as possible. Don't forget to post the video to forums and blogs, as well as any other appropriate sites.

One of the best ways to promote a video is to get comments on it, especially controversial comments. You can do this yourself using multiple accounts or get a friend to contribute. Most viewers will take the time to read the comments even though few will leave any. That controversy could be the element that gets people sending it to friends to view.

YouTube posts thumbnail screens shots of your video as a preview. You will have three from which to choose. One of the screen shots always comes from the middle of your video, so make sure there is something in the middle that can be used to grab a viewer's attention. Once you get your video out there and get people watching and sharing it, you can get it to go viral.

Read On : Viral Marketing